Advertise in GHBA's Weekly eNewsletter

The go-to resource for association members

This opt-in email newsletter is delivered weekly to home building professionals associated with the Greater Houston Builders Association.

Advertising in the GHBA eNewsletter gives you exposure to the decision makers in the multi-billion dollar home building industry. These individuals control enormous purchasing power.

Editorial Mission: The official email newsletter of the Greater Houston Builders Association. Its purpose is to
educate the membership of the newest products and trends in residential construction, keep them up to date on legal issues and new codes and standards affecting their businesses. The eNewsletter also highlights member achievements and industry events.

Media Kit
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Reach a Broad Cross-Section of the Multi-Billion Dollar Home Building Industry

Subscriber Profile:

  • More than 80% of subscribers are business owners, division presidents or upper level management.
  • 45% Executives (President, Vice President, Owner, Managing Partner, etc)
  • 43% Sales & Marketing professionals, including Marketing Directors, Purchasing Managers, Sales Counselors, Account Execs, etc.
  • 11% Superintendents, Project Managers, Foremen, Field Supervisors
  • 1% Other

Geographic Breakdown:

Approximately 90% of subscribers are within the eight county Greater Houston area (Harris, Fort Bend, Brazoria, Montgomery, Liberty, Chambers, Galveston and Waller counties). The remaining distribution is scattered through Texas, Louisiana and Oklahoma.

Deadline:

The GHBA Weekly e-Newsletter is sent every Wednesday afternoon. New creative and featured stories are due by close of business on Monday prior to mail date.

All advertisements subject to approval by the Greater Houston Builders Association. GHBA members receive priority consideration for premium positions.

Specs:

Please send art in JPG or GIF format to bfeldmann@ghba.org.

Animated GIFs are accepetable. If using an animated GIF, include branding and important information on the first frame, as GIFs may not animate in all email providers.

Subscribers: 6,000+ Weekly

Who Reads the e-Newsletter?

  • CUSTOM BUILDERS
  • PRODUCTION/VOLUME BUILDERS
  • COMMERCIAL CONTRACTORS
  • REMODELERS
  • ARCHITECTS
  • DESIGNERS
  • DEVELOPERS
  • TRADE CONTRACTORS
  • BUILDING MATERIALS SUPPLIERS
  • VENDORS
  • FINANCIAL INSTITUTIONS
  • MORTGAGE LENDERS
  • PURCHASING AGENTS
  • WARRANTY SERVICES
  • REAL ESTATE BROKERS & AGENTS

Advertising Rates:

Rates quoted below are NET and not subject to agency discount. Frequency discounts available.

Rates below apply to GHBA members only. Download media kit for non-member rates.

Top Leaderboard EXCLUSIVE! 728 x 90 pixels

This exclusive, premier position provides your company with top exposure.
  • Single issue - $160
  • One month - $560
    (4 issues @ $140)
  • Three months - $1,500
    (12 issues @ $125)
  • Six months - $2,875
    (25 issues @ $115)
  • Twelve months - $5,000
    (50 issues @ $100)

Tall Skyscraper 180 x 600 pixels

A skyscraper is a large format ad with prime real estate to sell your company’s products or services to decision-makers.
  • Single issue - $150
  • One month - $540
    (4 issues @ $135)
  • Three months - $1,440
    (12 issues @ $120)
  • Six months - $2,750
    (25 issues @ $110)
  • Twelve months - $4,500
    (50 issues @ $90)

Medium Rectangle 300 x 250 pixels

This medium format, rectangular ad with premium positioning will you noticed!
  • Single issue $125
  • One month - $440 (4 issues @ $110)
  • Three months - $1,140
    (12 issues @ $95)
  • Six months - $2,125
    (25 issues @ $85)
  • Twelve months - $3,500
    (50 issues @ $70)

Middle Leaderboard 728 x 90 pixels

This leaderboard style ad appears between articles for maximum exposure.
  • Single issue $115
  • One month - $400
    (4 issues @ $100)
  • Three months - $1,020
    (12 issues @ $85)
  • Six months - $1,875
    (25 issues @ $75)
  • Twelve months - $3,250
    (50 issues @ $65)

Small Rectangle 180 x 150 pixels

Small but mighty, this economical ad placement will get you noticed.
  • Single issue - $90
  • One month - $320
    (4 issues @ $80)
  • Three months - $840
    (12 issues @ $70)
  • Six months - $1,500
    (25 issues @ $60)
  • Twelve months - $2,500
    (50 issues @ $50)

Feature Story 5 Word Headline + 50 word text + logo/product photo and link

Integrated into the newsletter articles, a featured text ad targets your buying audience with an image, headline and description.
  • Single issue - $175
  • One month - $660
    (4 issues @ $165)
  • Three months - $1,860
    (12 issues @ $155)
  • Six months - $3,625
    (25 issues @ $145)
  • Twelve months - $6,750
    (50 issues @ $135)

Customized positions available. To create a digital marketing plan that fits your needs, contact Brittany Feldmann.

e-Newsletter Media Kit

Staff Contact:

Brittany Feldmann
Brittany Feldmann
Editor / Publisher
(832) 604-4692
bfeldmann@ghba.org