Meet Yuri Efendi, a passionate relationship builder and channel leader for Hearth and Home Technologies in the Houston area. With over a decade of experience in retail buying and the flooring industry, Yuri now oversees the Builder Channel for the largest fireplace manufacturer in the U.S., helping builders and homeowners transform houses into warm, inviting homes.
We are the manufacturers behind some of the top fireplace brands in the industry, including Heat & Glo, Heatilator, and Simplifire.
Before joining Hearth and Home Technologies, Yuri spent seven years as a buyer at Conn’s HomePlus and another seven years in the flooring industry, where he developed a deep understanding of the homebuilding and design space. What truly drives him is building strong connections and delivering value—one fireplace at a time.
“I love being part of something that makes people feel at home,” Yuri shares. “And I enjoy engaging with the builder community to create lasting relationships that go beyond just business.”
Outside of work, Yuri is a proud soccer dad to three boys who play competitive club-level soccer. He’s also multilingual, speaking four languages—a true connector in every sense of the word.
To learn more, visit: hearthnhome.com/
Contact: Yuri Efendi
(281) 900-3729